Future Case Studies
Growth obligation: JPMorgan Chase vs GLS Bank
The question of whether a business can function without constant growth goes to the heart of its design. Many traditional companies are structurally dependent on expansion, driven by shareholder expectations...
Growth obligation: JPMorgan Chase vs GLS Bank
The question of whether a business can function without constant growth goes to the heart of its design. Many traditional companies are structurally dependent on expansion, driven by shareholder expectations...
Marketing tactics: Booking.com vs Time to Momo
In a digital landscape full of urgency cues and conversion hacks, not all platforms play fair. While major booking sites have been criticized for nudging users with scarcity and pressure...
Marketing tactics: Booking.com vs Time to Momo
In a digital landscape full of urgency cues and conversion hacks, not all platforms play fair. While major booking sites have been criticized for nudging users with scarcity and pressure...
Messaging: The Ocean Cleanup vs Infomaniak
What if the most convincing sustainability stories are the ones that keep the system unchanged? This blog explores how selective storytelling in climate and tech hides the real drivers of...
Messaging: The Ocean Cleanup vs Infomaniak
What if the most convincing sustainability stories are the ones that keep the system unchanged? This blog explores how selective storytelling in climate and tech hides the real drivers of...
Product design: iPhone vs Fairphone
Designing products without planned waste means moving away from disposable business models and planned obsolescence. While many companies still optimize for replacement cycles, circular pioneers like Fairphone show that products...
Product design: iPhone vs Fairphone
Designing products without planned waste means moving away from disposable business models and planned obsolescence. While many companies still optimize for replacement cycles, circular pioneers like Fairphone show that products...
Profit distribution: Amazon vs Albron and ULCCS
This blog argues that profit distribution is a clear signal of what a company truly values. Using Amazon as an example, it shows how profits can concentrate wealth at the...
Profit distribution: Amazon vs Albron and ULCCS
This blog argues that profit distribution is a clear signal of what a company truly values. Using Amazon as an example, it shows how profits can concentrate wealth at the...
Strategy building: Temu vs Odin
Stakeholders such as employees, customers, suppliers and even nature should have a formal role in shaping organizational strategy. Using Temu as an example, it shows how Business as Usual concentrates...
Strategy building: Temu vs Odin
Stakeholders such as employees, customers, suppliers and even nature should have a formal role in shaping organizational strategy. Using Temu as an example, it shows how Business as Usual concentrates...